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Historical Milestones in CSG History |
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| January 7, 2010 |
CSG Underwrites Inside Sales Benchmarking Study |
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Customer Solutions Group (CSG) announced the release of Inside Sales Enablement an in depth research project and report outlines the best practices employed by 488 sales and marketing departments of firms employing inside sales as an integral part of their customer acquisition strategy. The research and analysis was conducted by Aberdeen Group; Customer Solutions Group is an underwriter.
Study participants are ranked "Best-in-class," "Industry Average," and "Laggards" based on year-over-year results. The 488 participants provided extensive data covering each phase of their sales process, their methods and procedures, and technologies deployed. The research identifies powerful trends differentiating the three classes of firms.
The research enhances CSG’s 16 years inside sales consulting experience, InsideSalesMasterDatabase, and other sources CSG consultants draw upon when reviewing their clients’ inside sales operations. To obtain a free copy Contact Us.
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| December 18, 2009 |
CSG Publishes Venture Capital Case Study |
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Customer Solutions Group (CSG) announced the immediate availability of a case study illustrating the benefits of sales outsourcing for venture capital and other investment firms. The case study highlights an experienced US-based advisory firm that launches about a dozen new ventures annually. Many of these ventures have excellent new technologies, services, and products but lack the expertise to bring them to market in a timely manner.
Using CSG’s InsideSalesLab, startup companies can quickly assess alternative sales strategies and determine which optimize customer acquisition. Investors use this data to obtain premium valuation during subsequent rounds of funding. Download the stusdy by clicking here.
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| November 16, 2009 |
CSG Publishes Insurance Call Center Outsourcing Case Study |
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Customer Solutions Group (CSG) announced the immediate availability of a case study illustrating the benefits of sales outsourcing for insurance agencies and carriers. The case study highlights a large, US-based carrier that improved its market reach through creation of an outsource solution to immediately capture and respond to consumers indentified as being in the market for a new policy.
CSG is health and property/casualty licensed through its Customer Solutions Insurance Agency. Download the case by clicking here. |
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| May 1, 2008 |
CSG Launches New Website to Promote Inside Sales |
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Customer Solutions Group (CSG) announced the launch of its new website at www.insidesaleslab.com to promote its unique and exclusive programs and services designed to increase telesales through high quality call center outsourcing and consulting solutions.
Founded in 1993 by Andrew Carr and Jeffrey Feuer, CSG has become one of the premier inside sales and call center consulting companies in the world, specializing in combining inside sales strategy development and call center infrastructure to maximize sales.
CSG creates and tests inside sales strategies through its exclusive STEP Process™. STEP is an acronym for Strategy, Technology, Evaluation, and Production. To maximize the Evaluation phase, CSG built a unique InsideSalesLab™ a highly specialized call center to test variations in telesales strategies. |
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| May 15, 2005 |
CSG Introduces New Software to Track Inside Sales Activity |
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Customer Solutions Group (CSG) today introduced its new, proprietary inside sales software program called InsideSalesTrak. CSG created InsideSalesTrak specifically for CSG’s InsideSalesLab -- a highly specialized call center that tests telesales strategies including variations in pricing, scripts, lists, and offers. InsideSalesTrak captures the outcome of every step in the sales process and manages the calling pattern for an unlimited number of test cells. InsideSalesTrak facilitates quick discovery of the best strategy variation.
The outcomes of CSG’s extensive testing in the InsideSalesLab as captured by InsideSalesTrak are retained and uploaded to a permanent database called the InsideSalesMasterDatabase. This database shows the complete sales picture from many different testing programs. CSG’s inside sales consultants use the InsideSalesMasterDatabase to build upon past lessons as new inside sales strategies are crafted. |
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| February 1, 2005 |
CSG Opens New, Expanded Inside Sales Lab in Denver, CO |
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Customer Solutions Group (CSG) today opened a state-of-the-art outsource sales call center in Denver, CO. Following successful development of an interim inside sales center that opened in March 2003, CSG opened its new, 3,500-square-feet facility that accommodates up to 35 inside sales representatives.
The new call center houses CSG’s unique InsideSalesLab, which tests inside sales strategy variations to determine optimal pricing, scripts, offers, and prospect lists for any sales challenge. After more than a decade consulting to clients with significant inside sales issues, CSG saw a need to more tightly test strategies through the superior control afforded by a call center managed by CSG consultants and located just steps away from their offices. The InsideSalesLab is able to discover even minute variations in customer preferences which is essential when developing the best sales strategy. |
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| March 14, 2001 |
CSG Principals Lecture at Stanford University Graduate School of Business |
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Customer Solutions Group (CSG) principals Andrew Carr and Jeffrey Feuer will participate in operations classes at Stanford University’s Graduate School of Business as subject matter experts during the spring semesters of 2001 and 2002. The pair of seasoned telemarketing and call center consultants will impart their extensive knowledge on the best methods to create and operate effective call center operations to first year business school students. |
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| September, 2000 |
Stanford University Business School Introduces Case Study Featuring CSG Call Center Programs |
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Customer Solutions Group (CSG) has been selected by Stanford University’s Graduate School of Business as the focus of an important case study for its first year operations class given to all students. The case will be used as an example of state-of-the-art telemarketing and call center best practices by a number of universities in the United States, Europe, and Australia. |
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| October 7, 1999 |
CSG Helps Internet Companies Reach Out |
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Customer Solutions Group (CSG) has opened an inside sales testing facility in Culver City, CA, specializing in high tech Internet companies. Clients included a teeth whitening company, online insurance firm, online maternity store, and eHarmony.com, the largest Internet couples matching service in the world.
The high tech laboratory was designed to help companies better define their inside sales and service strategy, document the best outcome, and transfer that knowledge to a permanent call center operation within the client firm. CSG pioneered telemarketing Internet advertising for its clients in 1998. |
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| November 1, 1993 |
CSG is Formed to Fill Void in Telemarketing Inside Sales |
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Andrew Carr and Jeffrey Feuer joined forces and formed the telemarketing consulting firm of Customer Solutions Group (CSG) with offices in Culver City, CA and Denver, CO. Carr serves as chief operating office and Feuer is president.
Both men are 1987 MBA graduates of the Harvard Business School and have since independently operated a number of successful telemarketing call centers, ranging in size up to 800 employees. CSG specializes in building inside sales through implementation of effective customer acquisition strategies that uniquely fuse call center personnel and infrastructure. |
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